Case Study  ·  Technology Scouting

Four frontiers for a materials leader.

A leading North American materials manufacturer wanted clear answers on four topics tied to its growth strategy. We combined analyst research with expert interviews and gave the client recommendations it could act on for each one.

The Client

The client is a leading materials manufacturer in North America with interests that span building products and energy. It wanted a sharper view of four topics that could shape its next products.

The Challenge

Four topics.
One clear direction.

Prescouter was asked to inform the client on four areas of high strategic interest: residential insulation, AI for new building materials, selective reflectance materials and distributed generation and storage.

  • Insulation

    Residential insulation materials

    How each material class will grow.

  • Reflectance

    Selective reflectance materials

    Who is developing reflective coatings.

  • Energy

    Distributed generation and storage

    Where microgrids and storage are heading.

Our Approach

Answering four questions through research and expert input.

Topic research
4strategic topics covered

Map each landscape

Analysts reviewed markets, technologies and research labs across all four topics.

Expert interviews
4+in-depth expert interviews

Test the findings

Experts familiar with each topic validated what the research showed.

Lab scouting
3research labs recommended

Find the right partners

We identified the top research labs using deep learning to predict material properties.

The Outcome

Clear next steps for every topic.

Prescouter characterized the residential insulation market by material class, showed how deep learning can predict material properties, found selective reflectance materials still largely in R&D, and projected rapid adoption of microgrids and storage over the next three to five years.

  • Partnerships

    3 research labs to partner with

    Leaders in machine learning for materials.

  • Reflectance

    A startup or university route

    Ways to develop selective reflectance materials.

  • Portfolio

    A portfolio built for storage

    Adapting products for distributed energy.

Broad research agendas are easy to start and hard to finish. Clear answers on each topic let a team decide where to invest first.

Let’s Talk

Which frontier is your team exploring?

Get clear answers on the materials, markets and technologies shaping your next products. Wherever you’re starting from, we’ll help you get there.

Or email [email protected]

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