Market review
2regions analyzed
Read the market
We reviewed key market data for reusable food service packaging in the EU and North America.
Case Study · Market Assessment
Rethinking food packaging for reuse.
One of the largest makers of single-use foam cups and containers wanted to understand reusable food service packaging. We reviewed EU and North American market data, mapped the players by business model and validated our findings with experts.
The Client
The client is one of the largest manufacturers of single-use foam cups and food containers. With consumer demand and new mandates rising, it wanted to understand the reusable market.
The Challenge
Reuse is coming.
Know the market first.
Prescouter was asked to explain the reusable food service packaging market in the EU and North America, from business models and key players to the circularity of reusable formats.
-
Models
How reuse makes money
Compare business models by region.
-
Players
Who is active
Manufacturers, service providers, cleaners.
-
Circularity
Closing the loop
How reusable formats come back.
Our Approach
Combining market data with expert validation.
Player mapping
3business model groups
Map the players
We classified companies as manufacturers, service providers or cleaning and recycling firms.
Expert interviews
Regionalinsights validated
Validate the view
Subject matter experts tested our analysis and added region-specific market challenges.
The Outcome
A clear view of where reuse pays.
Prescouter built a full list of companies active across reusable food packaging operations and validated the business models and economic indicators that drive success in each region. The team then recommended next steps and business opportunities for the client.
-
Landscape
Full player list
Covering every step of the reuse cycle.
-
Economics
Success indicators
Validated region by region.
-
Strategy
Next-step recommendations
Business opportunities for the client.
Reuse changes the business model, not just the product. Understanding who cleans, returns and refills matters as much as who manufactures.
Let’s Talk
Is your packaging ready for a reuse economy?
Map the market, test the economics and find your place in it. Wherever you’re starting from, we’ll help you get there.
Or email [email protected]