Consumer goods is an ever changing industry due to continued technological advances and constant customer demand for innovative products. Trends include demand for environmentally conscious products, natural products as opposed to artificial or synthetic ones, and products or services that increase efficiency, productivity, and reduce stress. Market disruptors, and topics on which PreScouter’s work has focused, include the sharing economy, augmented reality, artificial intelligence, Internet of Things, and tailored services aimed at customizable simplification.
Despite the immense influx of capital into the esports industry, professional esports athletes are currently underserved in terms of their overall health and well-being, cutting their gaming lifespans...
ReadPersonalization is shaping the future of consumer goods. Manufacturers are increasingly turning to direct-to-consumer channels to build personalized relationships with their customers. By using customer data, manufacturers can...
ReadAbout the Client: The Client, a major manufacturer of household products, was scaling up a process to produce a new line of household cleaning products consisting of particles...
ReadConnect with our Consumer Goods experts
CONTACTGet insights delivered right to your inbox