Consumer Goods

Consumer goods is an ever changing industry due to continued technological advances and constant customer demand for innovative products. Trends include demand for environmentally conscious products, natural products as opposed to artificial or synthetic ones, and products or services that increase efficiency, productivity, and reduce stress. Market disruptors, and topics on which PreScouter’s work has focused, include the sharing economy, augmented reality, artificial intelligence, Internet of Things, and tailored services aimed at customizable simplification.

REPRESENTATIVE CLIENTS INCLUDE

Our Insights and Work

The esports apparel market: Unmet needs and future opportunities Article
01 December 2022

The esports apparel market: Unmet needs and future opportunities

Despite the immense influx of capital into the esports industry, professional esports athletes are currently underserved in terms of their overall health and well-being, cutting their gaming lifespans...

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The future of consumer goods: Harnessing hyper-personalization and mass-customization Sample Briefing
24 January 2023

The future of consumer goods: Harnessing hyper-personalization and mass-customization

Personalization is shaping the future of consumer goods. Manufacturers are increasingly turning to direct-to-consumer channels to build personalized relationships with their customers. By using customer data, manufacturers can...

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Identification of contract manufacturers to produce a new household cleaning product Case Study
15 July 2022

Identification of contract manufacturers to produce a new household cleaning product

About the Client: The Client, a major manufacturer of household products, was scaling up a process to produce a new line of household cleaning products consisting of particles...

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Topics We’ve Worked On

Biomimetics
Smart Flooring
Autonomous Robotics
Biosensors
Wearable Electronics
Sustainable Materials
Tech Toys
Drug Delivery

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