Clinical trial analysis
250+clinical trials analyzed
Follow the trials
We ran quantitative analyses of trials and publications to reveal trends.
Case Study · Market Assessment
Uncovering new markets for live-cell imaging systems.
A leading microscopy company wanted to find unmet needs and new applications in long-term live-cell imaging to guide its product and business roadmap. We studied the research, spoke with experts and pointed to the markets worth a closer look.
The Client
The client is a leading microscopy company looking for gaps and new applications in long-term live-cell imaging pipelines. It wanted new B2B and B2C opportunities across biotech, pharma and clinical diagnostic labs.
The Challenge
Map the uses.
Find the gaps.
Prescouter was asked to build a market and application map of long-term live-cell imaging to help fuel the client’s product and business development roadmap.
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Biotech and pharma
Research pipelines
Where long-term studies of living cells are growing.
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Clinical labs
Diagnostic use
Where microscopic analysis could fit in medical facilities.
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New products
Unmet needs
Gaps the client’s technology could fill.
Our Approach
Finding new markets through trials, papers, and experts.
Literature review
200+scientific publications
Read the science
We studied applications and companies named in the research.
Expert interviews
10expert interviews
Hear from experts
We spoke with experts and ran a voice-of-consumer study on a photo-intensity measurement device.
The Outcome
A focused set of target markets.
Prescouter combined trial and publication data, market research partner input, expert interviews and a voice-of-consumer study into one view. The client received a series of recommendations on target markets for further investigation.
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Markets
Where to look next
Target markets for further investigation.
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Trends
What the data says
Trends from trials and scientific publications.
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Product
A new device idea
Demand for a photo-intensity measurement device.
Researchers keep finding new reasons to watch living cells over time. Following the trials and papers shows where a microscope maker should go next.
Let’s Talk
Where could your technology find new buyers?
Map applications, test demand with users and choose the markets worth your time. Wherever you’re starting from, we’ll help you get there.
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