Case Study  ·  Technology Landscape

Finding the functions inside every sip.

A major beverage company wanted a clear view of functional ingredients that offer health benefits in liquid drinks. We landscaped proteins, natural preservatives and postbiotics, reviewed patents and spoke with a supplier and an expert.

The Client

The client is a major beverage company. It wanted ingredients that deliver health benefits while matching consumer preferences.

The Challenge

Health in a bottle.
Which ingredients fit?

Prescouter was asked to analyze the functional ingredient landscape for liquid beverages, focusing on ingredients that offer unique health benefits and align with consumer preferences.

  • Proteins

    Clean proteins

    Protein options for drinks.

  • Preservation

    Natural preservatives

    Alternatives to chemical additives.

  • Health

    Postbiotics and more

    Brain, gut and hydration benefits.

Our Approach

Scanning ingredients from lab to shelf.

Ingredient scan
97functional ingredients identified

Map the options

We covered cognition, gut health, healthy hydration and other wellness functions.

Patent review
Patentsprotein patent landscape

Read the IP

We reviewed the protein patent landscape and postbiotics for functional beverages.

Supplier and expert
1expert interview

Fill the gaps

A supplier contact and an expert covered consumer views, processing and regulatory hurdles.

The Outcome

Cleaner labels, stronger benefits.

Prescouter identified 97 functional ingredients with potential health benefits, along with suppliers and partners to pursue. The analysis, with ready-to-drink case studies, helps the client follow clean label principles and replace traditional chemical preservatives with functional ingredients.

  • Ingredients

    97 candidates

    With potential health benefits.

  • Partners

    Suppliers identified

    Potential sources and collaborators.

  • Labels

    Clean label path

    Moving past chemical preservatives.

Consumers want drinks that do more with fewer additives. Mapping functional ingredients early helps brands move first.

Let’s Talk

Which ingredients could set your drinks apart?

Landscape the options, check the IP and line up the suppliers. Wherever you’re starting from, we’ll help you get there.

Or email [email protected]

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