Desk research
97companies profiled
Map the chain
We covered equipment suppliers, pulp and board makers, converters, brand owners and distributors.
Case Study · Market Assessment
Entering the market for molded fiber.
A technology provider for the pulp and paper industry wanted to enter the market for high-end 3D molded fiber in food packaging. We mapped the value chain, spoke with players and set out what entry would take.
The Client
The client is a technology provider for the pulp and paper industry. It wanted to understand the business and technical requirements for entering high-end 3D molded fiber.
The Challenge
Growing market.
Know the entry rules.
Prescouter was asked to assess the business and technical requirements for entering high-end 3D molded fiber, including technology maturity, announced capacities, investments and partnerships across the chain.
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Maturity
Technology readiness
How proven each technology is.
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Capacity
Announced capacities
Where volume is being built.
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Deals
Investments and partners
Who is backing whom.
Our Approach
Mapping a full value chain from equipment to brands.
Expert interviews
2independent experts
Get unbiased views
Two independent experts gave a neutral view of key players, the market and available technologies.
Company outreach
11company interviews
Hear from players
We contacted 27 firms and interviewed 11 on business models, roles, capacities and market views.
The Outcome
A clear way into molded fiber.
Prescouter profiled 97 companies and presented the key business and technical factors for entering the market as a technology provider, from several perspectives. It recommended 4 potential partners with the highest technology maturity and capacities.
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Landscape
97 companies
Across the full value chain.
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Insight
11 interviews
Direct views from market players.
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Partners
4 potential partners
Highest maturity and capacity.
In fast-moving packaging markets, the value chain shows where a new entrant can add value. Partners with proven capacity shorten the path in.
Let’s Talk
Where do you fit in the fiber value chain?
Map the chain, understand the requirements and find partners ready to grow with you. Wherever you’re starting from, we’ll help you get there.
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