Product scan
3research phases
Map the market
We outlined commercial and near commercial products targeting pet allergens or the human response.
Case Study · Market Assessment
Fewer pet allergies, backed by evidence.
A global animal health company wanted to find market opportunities in reducing pet allergies in people. We mapped available products, reviewed the science on pet allergens and showed what evidence a new product would need.
The Client
The client is a global animal health company. It wanted to know what evidence supports current products and what data a new product would need.
The Challenge
Many claims.
Check the evidence.
Prescouter was asked to investigate commercial products that reduce allergy causing proteins in animals or allergy symptoms in people, and the evidence that supports them.
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Products
Current treatments
What is sold and how it works.
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Science
Allergen biology
How pets produce allergy proteins.
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Testing
Measurement methods
How allergens can be measured.
Our Approach
Moving from market scan to the science of allergens.
Literature review
Scienceevidence reviewed
Review the science
We reviewed what is known about pet allergen production and the support for current treatments.
Test methods
Labmeasurement methods
Plan the testing
We investigated how pet allergens can be measured for use in product testing.
The Outcome
A map of gaps worth researching next.
Prescouter delivered a market overview, a breakdown of current treatments by application type, frequency and target, and a literature review of the evidence. The final recommendations pointed to research gaps and approaches to support animal and human treatments.
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Market
Treatment breakdown
By application, frequency and target.
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Evidence
Literature review
What supports current products.
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Next steps
Research gaps
Approaches for new studies.
In allergy products, evidence is the strongest selling point. Knowing the gaps early shapes the studies that will matter.
Let’s Talk
What evidence does your next product need?
Map the market, test the claims and find the research that will set your product apart. Wherever you’re starting from, we’ll help you get there.
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